The folks at Google announced yesterday through their blog (you should definitely follow it to keep up to date on all the latest Google news) that they changed their search algorithm yet again. This change will affect nearly 12% of all search queries and will promote high quality websites.
This is great news for law blogs because websites that create original content such as in depth reports, research reports, thoughtful analysis, etc. will have a higher ranking online.
Legal bloggers can benefit from this change by publishing original content often, as I’m sure most of you already do! Websites that duplicate content or syndicate content from other websites will be pushed down in rankings.
Another plus for Google!